by Penny Robo
A bit of a ruckus was caused recently during a takeover of dating app “Her”. For the uninitiated, takeovers are a commonplace practice where a product or service’s social media presences are basically “hosted” by an outside person as a promotional tool. And for a dating app this is a natural fit, allowing them to create and a cultivate a carefully curated image of who you’d find there. They can present bright, talented, beautiful people as examples of their users. Looking for a girlfriend? Look no further! Our users are brilliant, gorgeous, diverse; there’s a fit for everyone!
And Her has a special distinction within the dating app scene: it’s for lesbians! Oh yes, a dating service just for women loving women. So who did they choose to be the face of their first takeover in honor of Transgender Awareness Week?
A straight man.
A scruffy, bodybuilding, straight man named Aydian. To his credit, he is a trans man, and not the only one to perform takeover duties that week (then again, he also had the honor of being the first trans man featured on the cover of Gay Times magazine despite being, you know, straight and married to a woman) but that’s a whole other can of worms, so my first question must be: why? Why would a dating app for women feature a man? Continue reading